Richard Goulde Writing

SEO Services

How can you rocket your search engine rankings into orbit?

Stellar search engine optimization program pulls traffic to your site with all the gravitational force of a heavenly body. But good SEO, though easy to use, is hard to implement. It must account for site architecture, on-page content optimization, off-page elements, and comprehensive link building that addresses the full trifecta of linking: inbound, outbound and internal links.

Let me be your pilot when you’re ready to launch your site into the stratosphere. I specialize in comprehensive SEO plus powerful web content that speaks to both search engines and your customers. I drive traffic to your site and simultaneously perfect your marketing message.

The marriage of SEO technical expertise and wordsmith craftsmanship is a skill few SEO firms can boast.

The Plans

Basic: Full setup of SEO plan, all basic SEO functions (including optimizing site architecture, on-page content optimization and basic link building activities), some content creation, and monthly reporting.

• Sufficient for most small websites, especially if you have a little time to work on SEO activities yourself as the plan includes detailed, actionable do-it-yourself guides for the items not included, like link-building.

Advanced: All basic services plus additional content creation, conversion/goal tracking and advanced link building activities (including outbound, inbound and internal link optimization — a link campaign is not really complete until it addresses this full trifecta).

• The best plan if you don’t want to work on any SEO activities yourself, you recognize the value of a comprehensive approach to SEO, and you have a small to medium-sized website.

Advanced Plus: All basic services plus all advanced services plus additional content creation/optimization, on-demand and custom reporting, and an aggressive (not ill-mannered, just full-force) approach to link optimization, especially in managing both internal and inbound links.

• The best plan for larger websites and/or for clients who want to take an aggressive approach to their SEO campaign.

Pay-Per-Click Advertising Add-on. PPC advertising is a powerful way to drive traffic to your site in conjunction with a good SEO campaign. With PPC, you are in control. PPC can provide traffic while the SEO campaign is finding its feet, and it can open the door to diverse customer demographics that might not find you even with an SEO campaign. A 10% discount is available if you bundle SEO and PPC services.

Now the only question is, what can I do for you?

Contact me to discover how my experience, expertise and insight can benefit your SEO campaign. My initial consultation is always no-charge and no-obligation, any ideas brainstormed included.

Discounts

I offer discounts for term (quarterly versus monthly) and for volume (e.g., if you package PPC and SEO services together). Altogether, it’s possible to get up to 25% off my normal services. All fees are payable in advance, but for first time customers who opt for a quarterly package, I only charge for half the fee in advance. This gives you a chance to evaluate my services while enjoying a lower quarterly rate, without committing yourself to an entire quarter. The one-time setup fee still applies; if that’s of concern, start with my standalone SEO audit, Q&A Mini-Retainer, Tune-Up Service or Expert Edge DIY Package instead (see the end of the chart below).

What the…?!

If the rate chart below looks like Swahili, contact me and I’ll walk you through it. My services can be as lean and compact or as comprehensive as you’d like, and I specialize in translating technical into understandable.